For Milan Design Week 2025, Élitis, the distinguished editor of fabrics and wall coverings, is
proud to present Sensora, an immersive exhibition designed in collaboration with the renowned creative studio Masquespacio. Known for their bold and playful approach to interior design and branding, Masquespacio blends vibrant colors, geometric forms, and emotional narratives to craft spaces that spark curiosity and dialogue.
Project Name: Sensora Exhibition
Studio Name: Masquespacio x Élitis
Location: Via Palermo 8, Milan
April 7th – 13th 2025
Sensora invites visitors on a sensory journey, where architecture and geometry transcend their functional roles to become a language of emotions and experiences. This conceptual exploration unfolds in three acts, offering a progressive revelation of how shapes and spaces influence our perceptions and inner reflections. At the heart of this immersive experience, Élitis’ 2025 textiles and wall covering collections will be showcased through a striking scenography, enhancing the tactile and visual dialogue between materials and space.
The first act introduces the elementary essence of geometry, with small-scale installations that unveil the beauty of simple forms. As the journey continues, the second act delves into interactive spatial compositions, encouraging visitors to engage with their environment and discover the transformative power of design. The final act culminates in a grand architectural structure, where contemplation becomes a gateway to self-knowledge.
More than an exhibition, Sensora is a sensational odyssey—an invitation to explore, feel, and connect. By merging architecture, design, and materials, the exhibition redefines the relationship between human beings and their environment, offering a singular and deeply personal experience, where design unveils new realms of perception.
“Sensora” materializes through geometric and architectural forms brought to a human scale that borders on the surreal. The central concept lies in the intentional overscaling of everyday elements, seeking to decontextualize the visitor’s experience and stimulate a new perspective on their relationship with the built environment. The primary aim of the installation is to incite introspection on the influence of space and objects on the individual’s state of mind.
This sensory experience unfolds as a continuous dialogue with Elitis’ new collections. The rich textures and vibrant color palettes of their coverings are integrated in a challenging manner within the structure, intensifying the interaction between the visitor and the space, contrasting with the familiarity of conventional architecture and design.
