Two backstage rooms in Hamburg’s legendary Molotow Club were reimagined as immersive
microcosms inspired by the Memphis style.
Project Name: Fritz-Kola x Molotow Club
Studio Name: Neuendorf Arterior
Location: Molotow Club – Backstage Area, Hamburg
Year: 2025
Photography: Igor Trepeshchenok
Each room meets the specific needs of touring bands with sleeping areas, vlog corners, tea kitchens, plenty of storage, and places to pause.
The visual language follows a bold color palette of three base tones plus a yellow accent, inspired by the works of Ettore Sottsass and the Memphis design movement.
With complete creative freedom, a setting emerged that merges artistic energy, functionality, and fritz-kola’s brand identity.
