The “Am Holand” hotel complex can be seen from afar. Two buildings with a gable roof and
a connecting building are located on a south-facing slope above the village. The western
building – a wooden structure that is over 200 years old – the connecting building and the
eastern structure have been renovated and expanded in three construction phases.
Architecturally, the focus is on opening and expanding the rooms. This is to enhance the
view and the connection to the wonderful landscape and to offer the guest a spacious,
coherent spatial structure.

Project Name: Hotel Am Holand
Studio Name: firm Architekten
Client: Hotel Am Holand, Familie Simma
Site: Au, Austria
Planning: 2018 – 2023
Construction phase 1: 2018 / phase 2: 2021 / phase 3: 2023
Photography: Adolf Bereuter

Hotel Am Holand by firm Architekten-Sheet1
©Adolf Bereuter

In 2018, the existing house was expanded with a wellness facility on the first floor and an
outdoor pool was added. A relaxation room was added to the connecting building. The
second construction phase took place in 2021. Since then, guests have been welcomed in
the new lobby on the ground floor of the connecting building. In the evening, the “Trustbar”opens in the lobby and with the fireplace and the view of the mountain scenery, another lounge is created for the guest.

Hotel Am Holand by firm Architekten-Sheet3
©Adolf Bereuter

The owner of the house is also the head chef. The kitchen is positioned as an open kitchen
between the lobby and the dining rooms. This means that the host is always present with his guests and the guest can look over his shoulder while he cooks. Only the height-adjustable counter separates the kitchen from the dining room. The counter serves as a breakfast buffet in the morning, becomes a cake buffet in the afternoon and finally becomes a bar or chef’s table in the evening. The old dining rooms got refreshed and two more dining rooms got added. The three spacious suites in the existing building surprise with their exciting spatial structure. Freestanding showers or bathtubs with a view of the sky enhance the stay experience.

Hotel Am Holand by firm Architekten-Sheet5
©Adolf Bereuter
Hotel Am Holand by firm Architekten-Sheet8
©Adolf Bereuter

In 2023, of the 14 rooms in the house, the remaining 11 rooms in the eastern building received a general renovation. All surfaces, furniture and lighting have been renewed. All rooms now have their own outdoor space with the new balcony zone. There are three suites with a roof terrace on the top floor. All three construction phases are made from local wood and by craftsmen from the village, consistently practicing regionality. Walls and ceilings are made of brushed fir or beech wood and in the eastern part of the building are made of lime plaster; the room floors are made of soaped, rough-sawn beech. The beech furniture in the rooms contrasts with the light wooden surfaces. The lighting concept accentuates the architectural ideas. A moderate hotel with fine touches.

Hotel Am Holand by firm Architekten-Sheet9
©Adolf Bereuter
Hotel Am Holand by firm Architekten-Sheet10
©Adolf Bereuter
Author

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