In today’s rapidly evolving retail landscape, the supermarket is more than just a place to buy groceries—it’s a space where functionality, flow, and experience must work in harmony. When we were approached to design Mint Superfresh in Meerut, our goal wasn’t just to plan shelves or arrange aisles—it was to rethink how people shop and feel in a supermarket setting.
Project Name: Mint Superfresh
Studio Name: Aatika Manzar Designs
Spread over 5400 square feet, the layout was designed to encourage natural movement and intuitive discovery. We started by observing user behavior—where people tend to pause, what they reach for first, and how their journey unfolds in a retail environment. The result was a layout that subtly guides customers through key sections, maximizing both comfort and commercial opportunity.
The ground floor carries all high-footfall categories—dairy, frozen goods, beverages, snacks, and fresh bakery items—creating an inviting and familiar entry point. More curated experiences like dry fruits and gift packaging are placed near the billing counters to trigger last-minute festive buys, especially during seasonal rushes. One thoughtful detail is the placement of the lift and staircase: set toward the rear, it ensures that visitors organically walk through the main sections before heading down to the basement level.
The shelving, chillers, and display systems were customized not just for storage, but for visibility, accessibility, and visual rhythm. Soft, clean lighting and wide aisles ensure the space feels open, organized, even during busy hours.
Mint Superfresh represents a shift in how we perceive supermarkets—not just as utilitarian spaces but as designed environments that influence behavior and elevate everyday shopping. With over 60 departmental store projects completed across India, our intent with each one is the same: to bring care and clarity to spaces that serve the everyday needs of people, but with a sense of dignity and design-led thinking.
This project stands as a quiet reminder that design doesn’t always need to shout—it can simply guide, support, and enhance the most routine experiences in our lives.
