Cinema Park — is one of the most modern multiplex chains in Moscow. The huge twelve-meter ceilings in the foyer of the cinema in the Metropolis Shopping Center allowed the authors to create an expressive semi-fantastic space.
Customer: Cinema Park De Luxe
Location: Russia, Moscow, Leningrad Highway 16A
Project Area: 700 m2
Authors of the project: Boris Voskoboynikov, Maria Akhremenkova, Yana Mitasova
Project team: Boris Voskoboynikov, Maria Akhremenkova, Yana Mitasova, Alina Epifanova, Kaurbek Bagaev, Lyubov Orlova, Ekaterina Darganova, Evgeny Nezamaykin, Pavel Surshkov, Valeriya Khlebtsevich
Graphic Design: Utter Design
Status: Implementation, 2017
Photo: Mikhail Stepanov
It figuratively represents the cinematography itself treating it as a medium for a noir movie. A film frame has become the main actor of this interior: here it acts as the wings, while there as a movie screen, and still further as a source of bright light, as it was many years ago, when movies were publicly screened on a white sheet using a film projector.
You may get into some of the frames and imagine yourself a movie star. This technique has been deliberately chosen. It generates the feeling of distance and remoteness – the fictitious world of cinematography created in the foyer space is intentionally strange, it is black-and-white and not life-sized.