Media Relations Specialist
at Rethinking The Future, New Delhi
Rethinking The Future (RTF) is the fastest growing platform for architecture & design online. Our mission is to empower design professionals to build better buildings, better products, better cities, and a better world.
We’re seeking a Media Relations Specialist who can help us marketing RTF’s image to clients and the general public experiences, develop in-real-life & online connections, build user and agency communities and present Rethinking The Future in a consistent way that delights, educates and empowers our readers and clients.
Responsibilities
Media Relations:
Build and maintain strong relationships with journalists, bloggers, media outlets and architects, designers, and startup founders. Pitch stories, coordinate interviews, and proactively seek opportunities for media coverage. Act as the primary spokesperson for the organization and handle media inquiries and requests.
Pitching and Demo Presentations:
Pitch RTF’s new initiatives & tools to users like journalists, architects, designers, and startup founders, highlighting the platform’s benefits and features. Conduct product demos to showcase how RTF’s new tool and platform can streamline their publication process.
Interview Coordination:
Research journalists, architects, designers, and startup founders to prepare for interviews. Develop comprehensive questionnaires tailored to each interviewee. Conduct engaging and insightful interviews, both online and offline.
Content Creation:
Create engaging and compelling content such as press releases, articles, blog posts, and social media updates. Ensure the content aligns with the organization’s messaging and brand guidelines.
Outreach Strategy:
Develop and execute outreach strategies to enhance RTF and its new platform’s visibility and engagement. Track and report on outreach metrics and effectiveness.
Social Media Management:
Manage the organization’s and clients’ presence on social media platforms. Develop social media strategies, create engaging content, monitor social media channels, respond to comments and inquiries, and analyze social media metrics to drive engagement and brand awareness.
We’re looking for
- Someone with a background in media or PR agencies who already has a strong network of contacts.
- 2+ years in media relations or PR
- Strong written and verbal communication skills
- Proficiency in creating engaging content for various platforms.
- Excellent interpersonal and relationship-building abilities.
- Attention to detail and strong organizational skills.
- Ability to work under pressure and meet tight deadlines.
Your job will include
- As our Media Relations Specialist, you’ll be the bridge between RTF’s new platform Fublis and the media world, building strong relationships with journalists, editors, and media professionals, and getting them on board.
- Build and maintain strong relationships with journalists, bloggers, and media outlets. Pitch stories, coordinate interviews, and proactively seek opportunities for media coverage. Act as the primary spokesperson for the organization and handle media inquiries and requests.
- Hold client meetings, research and interview prospective clients.
- Develop PR and external communications strategies in partnership with business leads to advance business objectives
- Coordinate the production of promotional materials including releases, media kits, and presentations
- Use social media to tell our story in creative and inspiring ways that resonate with various audiences
- Manage website content and design to ensure the delivery of clear and creative content
- Identifying press opportunities and developing content to be disseminated via social media, websites, newsletters, press releases, and any other distribution channels
We are looking for a candidate with a positive and adaptable attitude. That can both work independently and contribute to collaborative cross-functional teams. The ideal candidate will have the following qualities:
About RTF
- We’re a media company with deep roots in architecture and design and now expanding towards Startups, Technology and Journalism. Rethinking The Future lives online and offline, we regularly collaborate with innovative cultural organizations around.
- We approach our work with equal parts analysis and creativity. We’re a multi-disciplinary team working together to unlock the value of the built environment.
- Rethinking The Future is a wonderful place to work. If you’re passionate about the built environment, this is an opportunity to work with a team of committed and resourceful people who share your passion!
Media Relations Specialist is a full-time, paid position, and based in Nirman Vihar, New Delhi. To apply, please submit the following form:
Apply for this job here!
