#6 Franklin Gothic
Franklin Gothic can boast a broad range of weights to suit print, web and other purposes.
Originally designed in 1903, redrawn in 1980 and finally updated in 1991, Franklin Gothic (or Grotesque in the US) can boast a broad range of weights to suit print, web and other purposes. Although it fell out of favour for a brief period in the 1930s after the introduction of European faces such as Futura, Franklin soon regained and maintained its popularity in the States, and is today a shoo-in for our list of top fonts.
#5 Gotham
Gotham is a no-nonsense sans-serif.
Tobias Frere-Jones’ assertive, geometric sans-serif was inspired by New York’s architectural signage of the mid-twentieth century. Initially commissioned by GQ magazine, Gotham has been used everywhere from Barack Obama’s 2008 presidential campaign to the One World Trade Centre, and is available in four widths.
#4 Kondolar
This top font work hard as a legible text face.
Unexpected flourishes on certain characters give Cadson Demak’s appealing slab serif something of a dual personality. This top font work hard as a legible text face, but used large enough, the sweeping descenders on the ‘K’, ‘Q’ and ‘R’ provide just the level of detail it needs to feel special enough to carry a headline.
